With tens of thousands of public votes cast and 500 cafes entering, SIG Roofing’s hugely popular competition to find Britain’s Best Cafe is approaching its final stage with the announcement of its 14 regional winners.
The lucky proprietors and staff now head to London for a grand celebration lunch where the national winner will be announced, with the top prize of a fabulous 4-night trip to New York City and a visit to the famous Ellen’s Diner on Broadway.
The competition has been run to recognise the outstanding job local cafes do in the working lives of SIG Roofing customers and the local community and to underline the ‘local accent’ of the company’s services through its national network of 120 branches.
SIG Roofing’s Marketing Manager, Janine Brady, explains. “Roofing and building contractors are some of the most loyal and regular customers of Britain’s cafes. For many they are a daily place to meet, eat and enjoy both great food and service with a smile. Our branches offer a local service that’s very different in content – but with the same type of engagement and good humour. Running this competition to find Britain’s Best Cafe is our way of recognising and thanking the cafes for all that they do feeding their hungry customers and those in the local area!”
With the 14 regional winners announced, tension is now mounting as all the hopefuls head for the culmination of the competition in London this November. Voting, both online and in SIG Roofing branches, has outdone expectations and there has been hot competition for the top spot.